Data-Driven Marketing Strategist

1 day ago

Islamabad, Islamabad, Pakistan beBee Careers Full time

Drive impactful marketing campaigns with a data-centric approach. As a DS Senior Campaign Manager, you will bring strategic insights to our marketing initiatives, leveraging advanced data science methodologies.

About the Role
  • Develop and execute data-driven marketing campaign strategies across various channels, ensuring alignment with customer insights and business goals.
  • Collaborate with data scientists and analysts to implement advanced analytical models that enhance targeted marketing efforts and optimize customer interactions.
  • Manage all aspects of the campaign lifecycle, from strategic planning and creative development to execution, analysis, and reporting.

Key Requirements:

Skills and Qualifications
  • Bachelor's degree in Data Science, Marketing, Statistics, or a related field; a Master's degree is preferred.
  • 7+ years of experience in marketing campaign management with a strong focus on data science applications.
  • Demonstrated success in developing and leading data-driven marketing campaigns that deliver measurable results.
  • Strong analytical skills and proficiency in data visualization tools (e.g., Tableau, Power BI) and statistical software.
  • Expertise in marketing automation platforms and CRM systems.
  • Exceptional leadership and communication skills, with the ability to influence and collaborate across teams.
  • Ability to think strategically while also being hands-on with campaign execution and analysis.
Seniority Level

Mid-Senior level

Employment Type

Full-time

Job Function

Information Technology

IT Services and IT Consulting

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