Merchandise and Brand Development Specialist

1 day ago


Lahore, Punjab, Pakistan beBeeMarketing Full time
Job Title: Merchandising and Marketing Manager

The role of the Merchandising and Marketing Manager is to oversee the entire merchandising process from start to shipment.

Key Responsibilities:

  • Drive team processes for expedited delivery.
  • Develop new business opportunities and promote with Buyers.
  • Acquire new customers and maintain existing client base.
  • Coordinate production team for timely shipments.
  • Work with planning manager for delivery schedules and production sequences.
  • Have in-depth knowledge of fabrics, PPC, trims, and accessories.
  • Ensure smooth communication with Buyers locally and internationally.
  • Prepare costing sheets and price knit garments.
  • Conduct sales forecasting, market analysis, and identify new markets and buyers.
  • Develop and implement marketing strategies for brand awareness and sales revenue.
  • Conduct market research to identify emerging trends and opportunities.
  • Plan and execute marketing plans for segmentation, targeting, and approach planning.
  • Establish a long-range plan for capacity and business growth.
  • Handle product development, trend analysis, fashion forecasting, and sustainable material sourcing.
  • Ensure timely delivery, quality assurance, and production follow-up.

Requirements:

  • At least 8-10 years of experience in knitted garments industry.
  • Strong communication and interpersonal skills.
  • Proven track record of meeting targets.
  • Excellent organizational and time management skills.
  • Able to work independently and as part of a team.
  • Travel may be required for business purposes.
  • Proficiency in Microsoft Office and basic software used in the industry.


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