Digital Campaign Strategist

2 days ago


Karachi, Sindh, Pakistan beBeeMarketing Full time
Performance Marketing Expert

We are seeking a skilled Performance Marketing Specialist to own and optimize our digital marketing campaigns across multiple channels, generating high-quality leads, driving conversions, and improving customer acquisition. The ideal candidate will have a data-driven mindset, a strong understanding of the B2B SaaS landscape, and the ability to scale campaigns in a competitive market.

  • Develop and execute paid campaigns that directly contribute to business growth objectives using LinkedIn Ads and Google Search.
  • Implement tracking (UTM, Google Analytics, HubSpot) to ensure every click, lead, and conversion is measurable.
  • Design and refine customer outreach funnels using outbound tools like Apollo, Instantly, or Lemlist.
  • Collaborate on landing page CRO, A/B testing, and retargeting strategy.

Bonus: Experience in fintech, payments, or startup environments is a plus.

Key Qualifications
  • 5-6 years of experience in performance marketing, ideally in B2B SaaS or fintech.
  • Deep hands-on experience with LinkedIn Ads, Google Ads, and performance tracking tools.
  • Experience with CRO tools and landing page builders (e.g., Unbounce, Webflow, Instapage).
  • Agile and self-starter mindset comfortable moving fast and adapting strategies on the go.
Benefits
  • A hybrid and flexible work culture.
  • High autonomy and ownership of your marketing performance.
  • The opportunity to make a measurable impact from day one.


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