Email Campaign Specialist
1 day ago
We are seeking a seasoned Marketing Automation Specialist to drive our email marketing campaigns and optimize marketing funnels for maximum impact.
About the RoleThis is a challenging role that requires the right individual with expertise in managing email campaigns, building marketing funnels, and executing automation processes.
- Develop and execute data-driven email outreach campaigns to generate leads and nurture existing client relationships.
- Design and maintain complex marketing funnels using proper tagging and segmentation strategies.
- Enter customer data into our CRM system, ensuring accuracy and consistency.
- Generate regular performance reports to track campaign metrics and identify areas for improvement.
- Collaborate with cross-functional teams to ensure campaign effectiveness and quality of deliverables.
- Proven experience in email marketing platforms, including KEAP (Infusionsoft).
- Strong understanding of marketing funnel optimization, customer segmentation, and tag management principles.
- Expertise in creating automated workflows and campaign sequences.
- Excellent analytical skills, with the ability to interpret campaign metrics and provide actionable insights.
- Familiarity with invoicing procedures and basic payment follow-up practices is a plus.
We offer a dynamic work environment, competitive compensation package, and opportunities for growth and development. If you have the skills and passion to drive our marketing initiatives forward, we want to hear from you
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