
Advertising Performance Analyst
13 hours ago
E-commerce Advertising Specialist Job Summary: We are seeking a talented E-commerce Advertising Specialist to join our team. The successful candidate will develop, implement, and optimize our Amazon advertising strategies to drive traffic, engagement, and conversions.
">This is an exciting opportunity for a skilled and experienced professional to take their career to the next level. As an E-commerce Advertising Specialist, you will be responsible for creating and managing Sponsored Products, Sponsored Brands, and Sponsored Display campaigns, utilizing Amazon's advertising tools to target ideal customers and maximize ROI.
">About the Role:
">- Responsibilities:
- Develop and execute comprehensive Amazon advertising strategies to drive traffic, engagement, and conversions.
- Communicate with clients through interactive meetings and data-driven presentations.
- Create and manage Sponsored Products, Sponsored Brands, and Sponsored Display campaigns.
- Utilize Amazon's advertising tools to target ideal customers and maximize ROI.
- Conduct keyword research and optimize product listings for enhanced visibility and performance.
- Analyze campaign performance data and generate actionable insights to improve results.
- Run A/B tests on ad copy, product descriptions, and images to enhance campaign effectiveness.
- Collaborate with the creative team to produce eye-catching product videos and visuals.
- Integrate different marketing channels to drive traffic to Amazon listings.
- Encourage customer reviews and social media posts featuring products.
- Monitor industry trends and stay up-to-date with the latest Amazon advertising best practices.
Requirements:
">- Bachelor's degree in Marketing, Business, or a related field.
- Proven experience as an Amazon Advertising Manager or similar role.
- In-depth knowledge of Amazon Advertising and its various formats (Sponsored Products, Sponsored Brands, Sponsored Displays).
- Strong analytical skills with the ability to interpret data and make data-driven decisions.
- Proficiency in using Amazon's advertising tools and other relevant software.
- Excellent communication and collaboration skills.
- Ability to work in a fast-paced, dynamic environment and manage multiple projects simultaneously.
- Excellent MS Excel skills with proficiency in pivot tables and Excel formulas.
- Strong attention to detail and a results-oriented mindset.
What We Offer:
">- A competitive salary and benefits package.
- Ongoing training and development opportunities.
- The chance to work with a talented team and contribute to the success of our business.
About Us:
">We are a dynamic and innovative company that values teamwork, creativity, and innovation. We offer a supportive and inclusive work environment where our employees can grow and thrive.
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