Amazon Advertising Strategist

20 hours ago

Islamabad, Islamabad, Pakistan beBee Careers Full time

Job Description

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  • About the Role: We seek a talented and experienced professional to develop, implement, and optimize our Amazon advertising strategies.
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We are looking for a skilled individual who can communicate effectively with clients through interactive meetings and data-driven presentations. The ideal candidate will have a proven track record in Amazon Advertising and be able to develop comprehensive strategies to drive traffic, engagement, and conversions.

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The successful candidate will create and manage Sponsored Products, Sponsored Brands, and Sponsored Display campaigns, utilizing Amazon's advertising tools to target ideal customers and maximize ROI. They will also conduct keyword research and optimize product listings for enhanced visibility and performance.

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Key Responsibilities:

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  1. Develop and execute comprehensive Amazon advertising strategies to drive traffic, engagement, and conversions.
  2. Communicate with clients through interactive meetings and data-driven presentations.
  3. Create and manage Sponsored Products, Sponsored Brands, and Sponsored Display campaigns.
  4. Utilize Amazon's advertising tools to target ideal customers and maximize ROI.
  5. Conduct keyword research and optimize product listings for enhanced visibility and performance.
  6. Analyze campaign performance data and generate actionable insights to improve results.
  7. Run A/B tests on ad copy, product descriptions, and images to enhance campaign effectiveness.
  8. Collaborate with the creative team to produce eye-catching product videos and visuals.
  9. Integrate different marketing channels to drive traffic to Amazon listings.
  10. Encourage customer reviews and social media posts featuring products.
  11. Monitor industry trends and stay up-to-date with the latest Amazon advertising best practices.
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Qualifications:

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  • Bachelor's degree in Marketing, Business, or a related field.
  • Proven experience as an Amazon Advertising Manager or similar role.
  • In-depth knowledge of Amazon Advertising and its various formats (Sponsored Products, Sponsored Brands, Sponsored Displays).
  • Strong analytical skills with the ability to interpret data and make data-driven decisions.
  • Proficiency in using Amazon's advertising tools and other relevant software.
  • Excellent communication and collaboration skills.
  • Ability to work in a fast-paced, dynamic environment and manage multiple projects simultaneously.
  • Excellent MS Excel skills with proficiency in pivot tables and Excel formulas.
  • Strong attention to detail and a results-oriented mindset.
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Benefits:

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  • A competitive salary and benefits package.
  • Ongoing training and development opportunities.
  • The chance to work with a talented team and contribute to the success of our business.
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Others:

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The ideal candidate will have a strong passion for e-commerce and a proven track record in Amazon Advertising. They will be highly organized, able to prioritize tasks effectively, and meet deadlines in a fast-paced environment.

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