
Expert Amazon PPC Manager
7 days ago
Job Opportunity:
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- Develop and execute a targeted Amazon PPC strategy to drive sales growth across the product portfolio.">
- Create, manage, and optimize Sponsored Products, Sponsored Brands, Sponsored Display, and Video Ads campaigns to achieve maximum ROI.">
- Launch new products with precision PPC campaigns that meet budget and profitability targets.">
- Provide regular strategic input and feedback to Brand and Product teams to ensure alignment and goals are met.">
- Analyze key performance indicators (KPIs) such as TACoS, ACoS, CVR, CTR, and keyword ranking to inform campaign adjustments.">
- Collaborate with creative teams to enhance listing images, video content, and A+ content in support of ad performance.">
- Stay up-to-date with Amazon advertising trends and best practices, implementing new features and placements as needed.">
- Establish a standardized naming convention and campaign structure for clarity and consistency.">
- Monitor inventory levels to ensure sufficient stock is available to support efficient PPC campaigns and prevent stockouts through collaborative planning.">
- Rigorously test and analyze key listing elements to optimize conversion rates and improve PPC effectiveness, ensuring continuous SEO optimization of listings based on key keywords.">
Requirements:
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- A minimum of 3 years of experience managing and optimizing Amazon FBA PPC campaigns with quantifiable results, including increased CVR, sessions, revenue, and profit.">
- Experience running PPC campaigns in non-English speaking Amazon marketplaces, such as Germany, France, Italy, and Spain, with an understanding of local nuances and keyword localization.">
- Data-driven analytical skills, with strong performance marketing and CRO background, high proficiency in data analysis, and ability to make strategic decisions based on key PPC optimization elements.">
- Advanced tool proficiency in Excel, Google Sheets, and MS Office or Google Workspace, familiarity with project management tools like ClickUp and video communication tools such as Loom.">
- Ability to independently plan, execute, and optimize PPC strategies, aligning campaign goals with product lifecycle stages, promotions, and stock levels, collaborating cross-functionally as needed.">
- Excellent English communication skills, both written and spoken, for clear communication, reporting, and team collaboration.">
- Proactive communication skills, providing regular updates, ensuring transparency and alignment with team goals and projects.">
- Resourceful problem-solving skills, capable of working autonomously and effectively within a team setting.">
- Meticulous attention to detail and results-oriented mindset, focused on achieving measurable results and continuous improvement.">
- High personal accountability, with a track record of delivering results and taking ownership of responsibilities.">
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