Digital Search Optimization Professional

3 days ago

Peshawar City Tehsil, Pakistan beBee Careers Full time
Technical SEO Expert

The ideal candidate will analyze and review websites to optimize them for search engines, implementing actionable strategies to improve site visibility.

Key Responsibilities:
  1. Websites Analysis and Optimization: Review and analyze client sites for areas needing improvement, prepare detailed strategy reports, create and launch campaigns, and improve clients' rank in major search engines.
  2. SEO Expertise: Possess a strong understanding of search engines and functions, including website architecture and structure, page speed optimization, mobile optimization, schema markup, keyword research and analysis, content creation and optimization, link building, analytics and reporting, adaptability and continuous learning, communication and collaboration, problem-solving and analytical thinking.
Requirements:
  • Bachelor's degree in Information Technology or related field.
  • Minimum 3 years of technical experience.
  • Strong analytical skills.
Technical Skills:
  1. Website Structure and Architecture: Ability to audit and optimize website structure for better crawlability and indexability.
  2. Page Speed Optimization: Knowledge of techniques to improve website loading speed, including image optimization, minification, and caching.
  3. Mobile Optimization: Understanding of mobile-first indexing and ensuring websites are optimized for mobile devices.
  4. Sitemap and XML Sitemap: Ability to implement structured data to enhance search engine result appearance.
Keyword Research and Analysis Tools:
  • Proficiency in keyword research tools like Google Keyword Planner, SEMrush, or Ahrefs.
  • Understanding of search intent and long-tail keywords.
Content Creation and Optimization Techniques:
  • Strong writing and editing skills.
  • Knowledge of on-page optimization techniques such as optimizing title tags, meta descriptions, headers, and URL structures.
Link Building Strategies:
  • Understanding of link building techniques, including outreach, guest posting, and content promotion.
  • Ability to identify high-quality and relevant websites for link acquisition.
Analytics and Reporting Tools:
  • Proficiency in Google Analytics and Google Search Console.
  • Ability to track and analyze key SEO metrics such as organic traffic, keyword rankings, and conversion rates.
Candidate Requirements:
  • Willingness to stay updated with search engine algorithm changes and industry trends.
  • Ability to communicate SEO recommendations effectively to cross-functional teams.

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