
Social Media Specialist
23 hours ago
A 50-word summary: As a Freelance Social Media Content Strategist, you will develop and implement campaigns to grow online presence, create engaging content, and drive leads.
Key Responsibilities:
- Create and execute social media campaigns to increase follower engagement, website traffic, and lead generation.
- Develop resources for the marketing team to drive key metrics, including ebooks, whitepapers, infographics, guides, templates, and more.
- Blog regularly to support and promote Ventures, attracting site visitors through search, social media, and email subscribers.
- Grow our subscriber base by providing regular, helpful content aligned with their needs and interests.
- Monitor, respond to, and communicate with the online community, understanding their needs and preferences.
- Collaborate with designers, product marketers, sales professionals, and external influencers to produce relevant content.
- Convince others of the value of creative ideas, relying on data-driven decisions to inform your work.
- About You:
- Bachelor's degree in Marketing or related field.
- 3-5 years of content marketing experience, with a proven track record of success.
- Past experience includes producing content for the web, as well as channel-specific knowledge (blog, SlideShare, Facebook, Twitter, Instagram, etc.).
- Experience building audiences online or offline, with a dual-minded approach to your craft: highly creative and an excellent writer, but also process-driven and data-driven.
- Proficient with Adobe Creative Suite (Photoshop and InDesign), HTML, and Wordpress (or another CMS).
- Solid understanding of basic online marketing funnels and how channels work together, including Search, SEO, Social, Mobile, Lead Gen, and Content Marketing.
- Self-starter with ability to hit deadlines, work independently, multi-task, and thrive under pressure in a fast-paced environment.
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