
Brand Strategist
2 days ago
Job Title: Brand Development Manager
About the Role:
- We are looking for an experienced Assistant Brand Manager to join our team.
- You will be responsible for generating ideas and implementing the annual marketing plan in collaboration with various partners.
- A key aspect of this role is managing agency partners, including creative, media, activation, and production houses.
- You will work closely with the creative agency to develop marketing materials that align with brand positioning, imagery, and guidelines.
- The ideal candidate will have strong skills in media planning and execution for TV, radio, print, and OOH campaigns.
- Additionally, you will perform sales and investment analysis and develop brand strategy documents.
- Analyze investments and conduct quarterly variance analysis to optimize results.
- Plan and execute BTL activities, such as events, activations, exhibitions, and seminars, while amplifying media coverage.
- Collaborate with the digital team for 360-degree campaigns or other relevant tasks.
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1 week ago
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