Social Media Strategist

3 weeks ago

Karachi, Sindh, Pakistan Modest Full time

Bachelors Degree in Marketing, Advertising or Business preferred.

We are looking for a qualified Social Media Strategist to join our team. You will develop and implement a comprehensive social media strategy to increase our web traffic and brand awareness.

As a Social Media Strategist, you should have excellent multitasking skills to manage all of our social media accounts cohesively. If you have a creative mindset and can effectively present our brand across multiple social media channels, we would like to invite you to join our team.

Ultimately, you should ensure our company's web presence aligns with our marketing strategies.

Job Duties
  1. Manage company social media channels, including Facebook, LinkedIn, Twitter, and other relevant platforms.
  2. Create social media presence on new and emerging platforms.
  3. Develop dynamic written, graphic, and video content.
  4. Optimize content for search engine optimization (SEO) and pay-per-click (PPC).
  5. Create content that promotes audience interaction, increases presence on company sites, and encourages participation.
  6. Assist in large projects, events, and community management related to social media.
  7. Collaborate with the team to develop large social media campaigns.
  8. Analyze and report on audience demographics and the success of social media projects.
  9. Propose new ideas and concepts for social media content.
  10. Coordinate ad campaigns with the social media strategy.
  11. Write and distribute e-newsletters to subscribers.
  12. Manage social media communications.
  13. Create and manage content schedules to ensure consistent engagement and optimize visits.
Job Specification
  • Proven experience as a Social Media Strategist or Manager.
  • Hands-on experience using social media for brand awareness.
  • Understanding of SEO and web traffic metrics.
  • Ability to identify target audience preferences and tailor content accordingly.
  • Familiarity with web design and publishing.
  • Strong written and verbal communication skills.
  • Proficiency with graphic design software.
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