
Digital Marketing Specialist
7 days ago
Marketplace Expert
We are seeking a skilled and versatile Marketplace Expert who can efficiently manage our presence across Amazon, Facebook, and TikTok marketplaces. This role involves overseeing and optimizing our social media platforms to enhance engagement and brand visibility.
Key Responsibilities:
- Marketplace Management:
- Create, manage, and optimize product listings (titles, descriptions, images, keywords, etc.) on Amazon Marketplace.
- Manage PPC campaigns, promotions, and sales strategies to drive revenue growth.
- Monitor inventory levels, pricing, and ensure timely fulfillment of orders.
- Analyze sales data and customer feedback to improve product rankings and overall marketplace performance.
- Facebook Marketplace:
- Manage product listings, customer inquiries, and sales conversions on Facebook Marketplace.
- Develop strategies to boost product visibility and generate sales.
- Stay up-to-date on Facebook Marketplace tools and algorithms to maximize exposure.
- TikTok Marketplace:
- Upload, manage, and optimize listings for the TikTok marketplace.
- Engage in trends and implement creative strategies to leverage TikTok's viral potential for products.
- Coordinate with the content team to develop videos that highlight featured products.
- Engagement & Growth:
- Monitor social media channels and respond to comments, messages, and inquiries promptly.
- Increase social media followers, engagement, and overall brand awareness through strategic campaigns and community management.
- Performance Tracking & Reporting:
- Track and analyze marketplace and social media metrics (e.g., sales, traffic, engagement) and prepare performance reports.
- Provide insights and recommendations based on data to improve campaigns and overall performance.
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