Business Intelligence Specialist

1 week ago


Karachi, Sindh, Pakistan Careem Networks FZ LLC Full time

About the Role

Careem Networks FZ LLC is seeking a highly skilled Business Analyst to join our team. As a Business Analyst, you will be responsible for driving data-driven insights and strategies to fuel user acquisition, engagement, and retention across our platform and verticals.

Key Responsibilities:

  • Extracting data from multiple sources (SQL databases, APIs, and third-party tools) to support analysis
  • Data cleaning and wrangling: preparing and cleaning datasets to ensure accuracy and usability for analysis
  • Maintaining data integrity: regularly verifying and maintaining data quality, ensuring consistent and reliable information for decision-making
  • Automating data pipelines: developing and refining scripts to automate repetitive data tasks, improving efficiency

Analysis and Insights:

  • Conducting exploratory data analysis (EDA): performing preliminary analysis to uncover trends, patterns, and initial insights at channel, vertical, and campaign level
  • A/B testing: designing, running, and analyzing A/B tests to measure the effectiveness of growth initiatives
  • User behavior analysis: analyzing user activity, segment performance, and identifying key behavior trends to support user growth, engagement, and retention
  • Predictive analysis: applying advanced statistical techniques to forecast trends and potential outcomes

Reporting and Visualization:

  • Building dashboards: developing and maintaining dashboards (e.g., in Tableau, Power BI) to provide real-time insights to stakeholders
  • Generating regular reports: creating and distributing weekly and monthly reports on key metrics and performance indicators
  • Visualizing data: presenting insights through clear visualizations to make complex data understandable and actionable
  • KPI tracking: tracking and reporting on core growth KPIs, including retention, churn, and acquisition metrics


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