Digital Presence Strategist

2 weeks ago


Karachi, Sindh, Pakistan Lumida Wealth Full time
About Lumida Wealth

Lumida Wealth is a digitally native investment advisor specializing in alternative investments. We aim to redefine wealth management by combining investment excellence with the best of trust and estate in a digitally native format.

Job Description

We are seeking a Brand & Social Media Lead to build and amplify our digital presence across social platforms. This role involves crafting engaging content, developing audience growth strategies, and leading content creation, social media strategy, and engagement efforts to position Lumida as a thought leader in the wealth management and fintech space.

  • Develop and execute a results-driven social media strategy across LinkedIn, Twitter, YouTube, Meta, and TikTok
  • Create high-quality, engaging, and shareable content, including graphics, short-form videos, and carousels
  • Manage social media calendars, campaigns, and community engagement
  • Collaborate with design and marketing teams to maintain a strong brand identity
  • Track performance metrics and optimize content for engagement and reach
  • Identify and build relationships with influencers, partners, and industry voices
  • Stay updated on social media trends and implement best practices


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