Digital Content Manager

3 days ago


Lahore, Punjab, Pakistan Digital Center Full time
Job Description:

Digital Center is seeking a highly skilled YouTube Channels Manager to join our team. As a key member of our digital content team, you will be responsible for managing YouTube channels, developing and implementing comprehensive content programming strategies, and driving innovation and growth.

Key Responsibilities:

  1. Content and Programming: Develop and implement a content programming strategy that closely aligns with channel and audience needs, ensuring high-quality video content and artwork align with brand strategies to achieve key performance indicators (KPIs).
  2. Optimization & SEO: Oversee the optimization of titles, descriptions, metadata, tags, and thumbnails to maximize click-through rates, search engine optimization (SEO), and overall channel visibility.
  3. Advanced Tool Utilization: Leverage advanced YouTube tools and emerging platform features to drive innovation and channel growth.
  4. Data-Driven Decision Making: Utilize YouTube Analytics, Dashboards, and third-party tools to monitor, analyse, and improve content performance, making data-driven decisions to adapt to market changes quickly.
  5. Competitive Strategy: Continuously monitor and analyse competitor channels and other market trends, using insights to refine channel management and creative strategies, ensuring we maintain a competitive edge.


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