![Pharmagen Healthcare Limited](https://media.trabajo.org/img/noimg.jpg)
Water Marketing Executive
3 hours ago
About the Role:
As a Brand Manager, you will oversee the marketing strategy for our Water Division. This involves developing innovative marketing activities to generate word-of-mouth advertisement and identify cost-effective approaches.
Your Responsibilities:
- Strategy Development:
- Develop creative marketing initiatives to promote access to safe drinking water in low-income areas.
- Identify guerrilla marketing tactics that effectively engage consumers.
- Research international best practices for marketing at the base of the pyramid.
- Project Management:
- Oversee the implementation of existing marketing strategies for the Water Division.
- Collaborate with marketing officers in the field to achieve project objectives.
- Provide training for marketing officers to enhance their performance.
- Metrics and Evaluation:
- Establish metrics to measure the success of marketing activities.
- Evaluate data to forecast trends, opportunities, and threats.
Requirements:
- Strong expertise in Microsoft applications: Excel, Outlook, Word, and PowerPoint.
- Demonstrable experience with project management and metrics evaluation.
- Commitment to Pharmagen's mission and core values.
- Proven innovative thinking and creative problem-solving skills.
- Understanding of consumer preferences for urban and peri-urban poor.
- Strong communication and interpersonal skills.
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