Digital Content Specialist

2 days ago

Karachi, Sindh, Pakistan beBee Careers Full time

We are seeking a talented Digital Content Specialist to join our team. The ideal candidate will have 2+ years of experience in social media management and paid advertising, with a strong understanding of B2C marketing and/or SaaS audiences.

The successful candidate will be responsible for creating engaging content, managing social media calendars, and launching and optimizing Meta Ads across multiple platforms.

Key Responsibilities:
  • Social Media Content Management: Develop and execute a comprehensive social media content strategy that showcases our brand's unique voice and aesthetic.
  • Paid Advertising: Plan, launch, and optimize Meta Ads campaigns to achieve high engagement rates and conversions.
  • Content Creation: Collaborate with designers to create compelling, on-brand content that resonates with our target audience.
  • Performance Analysis: Monitor and analyze campaign performance to refine strategies and improve results.
Requirements:
  • 2+ years of experience in social media management and paid advertising
  • Strong understanding of B2C marketing and/or SaaS audiences
  • Proven ability to manage multiple accounts and maintain high-quality output
  • Comfortable using tools like Meta Ads Manager, Canva, Buffer, Later, or similar
  • Experience working with content management systems
Seniority Level:

Entry level

Employment Type:

Full-time

Job Function:

Marketing and Sales

Industries:

Technology, Information and Internet

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