
Buyer Engagement Specialist
3 days ago
Job Title: Buyer Engagement Specialist
Job Summary: We are seeking a skilled Buyer Engagement Specialist to lead initiatives to improve buyer satisfaction, retention, and engagement at each stage of the customer journey.
About the Role:
- Lead efforts to design and implement strategies to enhance buyer engagement, satisfaction, and retention at each stage of the customer journey.
- Analyze buyer behavior and preferences to identify trends and segment opportunities.
- Leverage insights to refine lifecycle strategies and improve buyer experience.
- Collaborate with cross-functional teams to ensure alignment of strategies and an integrated approach to enhancing the buyer experience.
- Develop and manage campaigns targeting specific stages in the customer journey, ensuring they are personalized and optimized for retention and advocacy.
- Track key performance indicators (KPIs) related to buyer behavior, retention, lifetime value, and campaign effectiveness.
- Cultivate a deep understanding of buyer needs and behaviors to inform lifecycle strategies and drive business growth.
Requirements:
- Bachelor's degree in Business, Marketing, Economics, Data Science, or a related field.
- 2-3 years of experience in Buyer Lifecycle Management, Customer Experience, or a similar role.
- Proficiency in CRM tools and data analysis tools (Excel, SQL, Power BI, Tableau).
- Strong experience in cohort analysis and customer segmentation techniques.
- Proven ability to develop and execute lifecycle campaigns that enhance engagement and retention.
- Excellent communication skills and the ability to collaborate with cross-functional teams.
- Strong problem-solving skills and an analytical mindset.
- Detail-oriented, with a focus on continuous improvement and data-driven decision making.
What We Offer:
- A dynamic and international working environment in a start-up setting.
- A unique opportunity to learn from the best in e-commerce and business growth.
- Rigorous training and exposure in team management, leadership, business analytics, and operations.
- An opportunity to train the next generation of business leaders in the 'tech' industry.
- A competitive salary and incentive package.
Seniority Level: Mid-Senior level
Employment Type: Full-time
Job Function: Advertising, Strategy/Planning, and Management
Industries: IT Services and IT Consulting and Marketing Services
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