Loyalty and Retention Strategist
1 week ago
This role focuses on developing and executing strategies that drive customer loyalty and retention, resulting in long-term business growth and improved customer satisfaction.
- Develop and implement customer loyalty and retention initiatives that align with business objectives and enhance the overall customer experience.
- Manage day-to-day operations of loyalty programs, including member communications, rewards fulfillment, and program reporting to ensure seamless execution.
- Analyze customer data and insights to identify opportunities for improvement and optimize program performance.
- Collaborate with cross-functional teams to align marketing, sales, and customer service efforts and support loyalty initiatives.
- Monitor program performance and key performance indicators (KPIs), providing regular reporting and insights to leadership.
- Contribute to the development of marketing materials and communications to promote loyalty programs.
Key Responsibilities:
- Loyalty and Retention Strategy Development
- Customer Data Analysis and Insights
- Program Performance Monitoring and Reporting
- Marketing Materials and Communications Development
Requirements:
- Loyalty Program Management
- Customer Relationship Management
- Data Analysis and Interpretation
- Customer-Centric Mindset: Demonstrates a strong commitment to improving the customer experience and driving engagement through loyalty initiatives.
- Data-Driven Decision Making: Leverages customer insights and program KPIs to inform strategic actions.
Preferred Qualifications:
- Masters/Bachelors degree in Marketing, Management, or a related field.
Experience:
- 3-4 years of experience in Loyalty Programs or a related field.
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