Digital Advertising Specialist

1 day ago


Islamabad, Islamabad, Pakistan beBeeAdvertising Full time 6,000,000 - 9,000,000
Job Overview

We are seeking a highly skilled digital advertising specialist to manage and optimize Google Ad campaigns. The ideal candidate will be responsible for driving traffic to our website and generating leads through effective campaign strategies.

This is a remote role, allowing the successful candidate to work from home while contributing to a dynamic and growing organization. We require collaboration with our marketing and sales teams to develop a comprehensive strategy that meets business objectives.

Main Responsibilities
  1. Manage and optimize Google Ad campaigns for maximum ROI.
  2. Collaborate with the marketing team to define target audiences and set campaign goals.
  3. Analyze various digital platforms and ad formats to identify the most effective options for each campaign.
  4. Develop, launch, and monitor advertising campaigns on Google Ads and Merchant Center.
  5. Conduct A/B testing on ad creatives, copy, and landing pages to enhance campaign performance.
Requirements
  • Bachelor's degree in Marketing, Business Administration, or related field.
  • Proven 1 or 2 years of experience as a Google Ads Specialist or similar role.
  • Expertise in managing and optimizing Google Ad campaigns.
  • Experience with keyword research, ad copywriting, and A/B testing.
  • A strong analytical mindset with the ability to identify trends and insights.
  • Excellent communication and teamwork skills.
  • Proficiency with Google Analytics and other relevant tools.


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