Marketing Strategy Consultant

6 days ago


Karachi, Sindh, Pakistan HR Outsourcing and Consulting Full time

About the JobWe are seeking a highly skilled Digital Marketing Specialist to lead and execute our digital marketing campaigns. As a key member of our team, you will be responsible for developing and implementing strategic digital marketing initiatives that drive business growth.

Key Responsibilities:
  • Develop and execute comprehensive digital marketing campaigns across multiple channels, including web, SEO/SEM, marketing database, email, social media, and display advertising.
  • Create and maintain our social media presence to engage with target audiences and promote brand awareness.
  • Measure and report the performance of all digital marketing campaigns, assessing against established goals (ROI and KPIs).
  • Identify trends and insights, optimizing spend and performance based on data-driven analysis.
  • Collaborate with internal teams to create landing pages and optimize user experience across multiple touch points.
  • Evaluate end-to-end customer experience across multiple channels and customer touch points.
  • Instrument conversion points and optimize user funnels to maximize campaign effectiveness.
  • Partner with agencies and other vendors to achieve shared objectives.


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