
Search Engine Marketing and Paid Search Strategy Lead
2 days ago
Search Engine Marketing and Paid Search Team Lead Job Description
We are seeking an experienced Search Engine Marketing and Paid Search Team Lead to join our team. The ideal candidate will have a strong background in developing optimization strategies that increase search engine results rankings.
- Key Responsibilities:
- Create and implement effective search engine marketing campaigns to drive business growth
- Analyze and optimize website content to improve search engine rankings
- Collaborate with cross-functional teams to develop and execute integrated marketing strategies
- Stay up-to-date with the latest industry trends and developments
- Requirements:
- A minimum of 5 years of experience in a related role, preferably in a startup environment
- Prior experience in a similar role with expertise in building effective multi-channel PPC, SEO, and SEM campaigns
- Solid channel analysis and reporting skills, including experience with Google Analytics
- Excellent analytical skills, leveraging data, metrics, analytics, and consumer behavior trends for actionable insights
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