Head of Brand Development

11 hours ago

Islamabad, Islamabad, Pakistan beBeeTransformation Full time

**Head of Brand Development & Digital Transformation**

We are seeking a seasoned professional to lead our brand development and digital transformation initiatives. As Head of Brand Development & Digital Transformation, you will be responsible for driving strategic brand positioning, developing and implementing holistic brand strategies, and leading the design and execution of integrated marketing communication plans.

The ideal candidate will have a deep understanding of sales/marketing funnels, customer lifecycle, and marketing automation journeys. They will also possess excellent communication, leadership, and stakeholder management skills.

We offer a competitive compensation package, including benefits such as flexible work arrangements, opportunities for growth and development, and a collaborative and dynamic work environment.

In this role, you will have the opportunity to make a significant impact on our company's success and contribute to the development of our brand.

Key Responsibilities:

  • Develop and implement strategic brand positioning and brand strategies
  • Lead the design and execution of integrated marketing communication plans
  • Manage cross-functional teams and external agencies
  • Monitor market trends and consumer insights

Requirements:

  • Masters degree in Marketing, Business, or related field
  • 15+ years of relevant experience with minimum 5 years at leadership level
  • Strong knowledge of digital marketing channels, tools, and analytics
  • Proven track record of leading cross-functional teams and managing agencies

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