Lead Generation Strategist

3 days ago


Rawalpindi Cantonment, Pakistan Pakipreneurs Full time
Pakipreneurs: Where Innovation Meets Business Growth

We're a cutting-edge software development agency dedicated to helping businesses scale efficiently. With expertise in React.js, the MERN stack, PHP, AI, and automation tools, we build custom web applications and intelligent automation systems.

We're seeking a seasoned Business Development & Lead Generation Manager to drive our growth initiatives. This role involves generating high-quality leads, developing compelling proposals, and securing new projects through platforms like Upwork, LinkedIn, and direct outreach.

Key Responsibilities:

  1. Lead Generation & Outreach: Identify and engage with potential clients via Upwork, LinkedIn, cold emails, and social media to generate leads for AI, automation, and web development projects.
  2. Proposal Writing & Bidding: Develop persuasive proposals and bid strategically on Upwork, Freelancer, and other platforms to maximize project wins.
  3. Client Engagement & Deal Closing: Communicate with leads, understand their requirements, and close deals for our team.
  4. Social Media Growth & Branding: Build and maintain our agency's online presence to attract inbound leads through content and engagement on LinkedIn and Twitter.
  5. Market Research & Competitive Analysis: Stay updated on industry trends, identify emerging opportunities, and refine business development strategies accordingly.
  6. CRM & Sales Pipeline Management: Track, follow up, and nurture leads effectively using CRM tools.

Job Specification:

We're looking for:

  1. Proven experience in business development, lead generation, or sales in the IT/software industry.
  2. Expertise in Upwork, LinkedIn Sales Navigator, cold outreach, and freelance/job platforms.
  3. Excellent English communication, writing, and negotiation skills.
  4. Ability to develop and execute a strategic sales plan.
  5. Basic knowledge of web development, AI, and automation tools is a plus.

Compensation & Benefits:

  1. Competitive base salary (negotiable based on experience).
  2. Commission-based incentives for every successful deal closed.
  3. Opportunity to grow within a rapidly expanding agency.

Job Rewards and Benefits: Communication, Incentive Bonus, Leaves



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