Strategic Marketing Lead

1 day ago


Karachi, Sindh, Pakistan beBee Careers Full time

About the Role:

We are seeking a highly skilled Marketing Strategy Director to develop and execute comprehensive marketing strategies for our brands. As a key member of our team, you will play a critical role in shaping the marketing landscape and driving business objectives effectively.

Your Key Responsibilities:

  • Conduct market research and analysis to identify opportunities for brand growth and differentiation.
  • Develop and execute strategic marketing plans that align with our overall business objectives and brand identity.
  • Collaborate with senior leadership team and business unit heads to understand business needs and objectives.
  • Work closely with the digital marketing team to oversee the implementation of marketing campaigns across various channels.
  • Provide guidance and direction to the digital marketing team to ensure strategies and tactics are aligned with business objectives.
  • Act as the main point of contact for coordinating marketing efforts with other departments or senior leadership teams.
  • Define, monitor, and analyze key performance indicators (KPIs) to measure the effectiveness of marketing campaigns.
  • Continuously assess market trends, customer preferences, and competitive landscape to update relevant marketing strategies.
  • Manage relationships with external agencies and vendors to ensure deliverables meet quality standards and deadlines.


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