Local Search Expert

6 days ago

Lahore, Punjab, Pakistan beBee Careers Full time
Local Search Optimization Specialist

We are seeking a skilled Local Search Optimization Specialist to join our team. The successful candidate will be responsible for enhancing the online visibility of small and medium businesses (SMBs) across major platforms.

Key Responsibilities:

  • Local SEO Optimization
  • Develop and execute strategies to improve SMB visibility on Google My Business (GMB) and Apple Maps.
  • Google My Business Management
  • Create and manage GMB Organization accounts.
  • Reinstate suspended or removed GMB listings effectively.
  • Produce and post content regularly on GMB listings to engage users and boost visibility.
  • Apple Maps Management
  • Create, claim, and manage Apple Maps listings.
  • Optimize listings to improve search rankings and visibility.
  • Business Citations
  • Add and manage business citations across various platforms, ensuring accuracy and consistency.
  • Data Management
  • Maintain accurate Name, Address, Phone (NAP) information across all listings.
  • Understand the critical importance of NAP consistency for local search success.
  • Trend Monitoring
  • Stay updated on industry trends and platform updates to inform strategies and identify growth opportunities.

Required Qualifications:

  • Minimum 2+ years of experience in Local SEO, specifically managing GMB and Apple Maps.
  • Good English writing skills for post-content creation.
  • Proven ability to create and manage Google My Business Organization accounts.
  • Experience reinstating suspended or removed GMB listings.
  • Hands-on experience in posting on GMB listings to engage users.
  • Demonstrated expertise in creating and managing Apple Maps listings.
  • Strong understanding of the importance of NAP consistency and its impact on local search rankings.
  • Ability to add and manage business citations across various platforms to enhance local visibility.
  • Proficiency in tools and analytics platforms such as Google Analytics, Google Search Console, and local SEO tools.
  • Excellent problem-solving skills and a data-driven approach to campaign optimization.

Benefits:

  • A supportive and collaborative team environment.
  • Opportunities for professional growth through cross-training in SEO, Google Ads, and Meta Ads.
  • Exposure to a diverse range of clients and industries.
  • The chance to make a tangible impact on SMBs' success through innovative local search strategies.
  • Monthly & Annual Bonuses.
  • EOBI.
  • Gratuity.
  • Food & Free Parking Facility.
  • Annual Trips/Recreational Activities.
  • Medical Insurance.

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