
Senior Media and Activation Specialist
7 days ago
- Develop and execute integrated media, content, and activation strategies for the Ice Creams portfolio.
- Support the creation of platform-native content optimized for impact (TV, Meta, YouTube, TikTok, etc.).
- Plan and execute on-ground activations and sampling initiatives that bring brand purpose and experience to life.
- Build and nurture partnerships with TV Channels, telcos, OTT players, and emerging media platforms to unlock new opportunities.
Requirements:
- Bachelor's degree in marketing, business, or a related field.
- Experience working in media, digital marketing, or brand activations.
- Strong understanding of media planning, digital platforms, and performance marketing.
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