
Brand Strategy Manager
5 days ago
Job Description
">We are seeking an experienced professional to help build and raise awareness of our brand internationally.
">This role involves working across all levels and departments to identify what makes us unique and communicate it effectively.
">Key Responsibilities:
">- Analyze consumer insights and brand positioning.
- Develop and communicate our vision and mission.
- Translate brand elements into strategic plans.
- Lead a team of marketing professionals on brand initiatives.
- Drive creative development to motivate target audiences.
- Monitor market trends, research consumer markets, and competitors' activities.
- Oversee marketing and advertising campaigns.
- Monitor product distribution and consumer reactions.
- Design innovative growth strategies.
- Establish performance metrics, cost parameters, and sales estimates.
- Manage content writers and ensure brand consistency.
- Align the company around the brand's direction and tactics.
Job Requirements
">To be successful in this role, you will need:
">- Proven experience as a Brand Manager or Associate Brand Manager.
- Able to develop and implement brand strategies.
- Experience identifying target audiences and devising effective campaigns.
- Strong understanding of the marketing mix.
- Combination of analytical and creative skills.
- Data-driven approach with affinity for numbers.
Benefits
">Basic salary plus fuel expenses.
">Diversity Preference
">Both male and female candidates are welcome, but we have a preference for females.
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