
Digital Marketing Lead
7 days ago
We are seeking a highly skilled and creative Digital Marketing Strategist to lead performance marketing, content, and lead generation for our projects.
- Develop and execute digital marketing strategies focused on lead generation and conversion.
- Run and optimize Meta Ads, Google Ads, LinkedIn Campaigns, and YouTube promotions.
- Collaborate with the content and design teams for ad creatives, landing pages, and video content.
- Analyze campaign performance, set KPIs, and deliver weekly reports to management.
Key responsibilities include:
- Lead Generation and Conversion: Design and execute digital marketing strategies to drive investor leads and conversions across various platforms.
- Campaign Optimization: Run and optimize ads campaigns on Meta, Google, LinkedIn, and YouTube to ensure maximum ROI.
- Creative Development: Collaborate with content and design teams to create engaging ad creatives, landing pages, and video content.
- Data Analysis: Analyze campaign performance, set key performance indicators (KPIs), and deliver regular reports to stakeholders.
To be successful in this role, you will need:
- Proven experience in generating high-quality leads through Facebook/Instagram Ads and Google Ads.
- Strong targeting skills to reach business owners, investors, or high-income individuals.
- Selling high-ticket offers, such as investment plans, business partnerships, or equity deals.
- Landing page and funnel design skills to create compelling lead magnets.
- B2B campaign expertise to navigate complex business-to-business sales environments.
- Language proficiency in English and Urdu for effective communication with local and overseas leads.
- Familiarity with tools like Meta Ads Manager, Google Analytics, and CRM software.
This is an entry-level position.
Employment TypeWe offer full-time employment opportunities.
Job FunctionThe primary job function is Marketing and Sales.
IndustryWe operate in the IT Services and IT Consulting industry.
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