Digital Marketing Director

3 days ago


Islamabad, Islamabad, Pakistan beBee Careers Full time

Inbound Marketing Team Lead Job Description

We are looking for a seasoned Inbound Marketing Team Lead to drive our B2B marketing initiatives forward.

This individual will be responsible for leading our inbound marketing efforts across multiple channels, including PPC, content marketing, SEO, and analytics.

Key Responsibilities Strategy & Leadership
  • Develop and execute a B2B inbound marketing strategy that drives measurable results.
  • Lead a cross-functional team of specialists across various disciplines.
PPC & Paid Media
  • Manage paid campaigns on platforms such as Google Ads and LinkedIn.
  • Drive MQLs and SQLs through optimized paid channel strategies.
Content Marketing
  • Direct the content calendar and strategy across formats (blogs, whitepapers, case studies, landing pages).
  • Collaborate with internal/external writers and designers to deliver high-quality assets.
SEO & Organic Growth
  • Develop and execute SEO strategies to improve rankings, drive traffic, and increase lead flow.
Analytics & Optimization
  • Analyze full-funnel performance and identify areas of improvement.


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