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Digital Content Strategist

1 week ago

Karachi, Sindh, Pakistan Apex Novas Full time

Job Title: Digital Content Strategist

We are seeking a highly skilled Digital Content Strategist to join our team at Apex Novas.

About the Role:

This is an exciting opportunity for a talented Web Developer & Social Media Marketer to combine their technical skills with creative content creation and marketing expertise to drive business growth through engaging online experiences.

Main Responsibilities:

  1. Develop and Maintain the Company Website: Create, update, and optimize website content to improve user experience, search engine rankings, and brand visibility.
  2. Social Media Campaigns: Design and execute social media strategies to reach target audiences, enhance brand engagement, and drive website traffic.
  3. Content Creation: Produce high-quality visual and written content for social media platforms, aligning with company messaging and goals.
  4. Performance Analysis: Monitor social media metrics and adjust content strategies to ensure maximum impact and return on investment.
  5. Collaboration: Work closely with the marketing team to synchronize website and social media content initiatives.

Requirements:

  1. Technical Skills: 3+ years of experience in web development, including HTML, CSS, JavaScript, and CMS expertise.
  2. SEO and Analytics Knowledge: A solid understanding of search engine optimization principles and familiarity with web analytics tools.
  3. Marketing Experience: Proven track record in social media marketing and content creation.
  4. Communication Skills: Strong copywriting and communication skills, with the ability to adapt tone and style for various audiences.
  5. Independence and Time Management: Ability to work independently, prioritize tasks effectively, and meet deadlines.

Preferred Qualifications:

  1. Design Tools: Experience with Adobe Creative Suite or similar design software.
  2. Social Media Analytics Tools: Familiarity with social media analytics platforms and paid advertising platforms.

What We Offer:

  1. Competitive Salary and Flexible Work Options: A comprehensive compensation package that includes flexible work arrangements to support work-life balance.
  2. Growth Opportunities: Career advancement opportunities within the company, allowing you to grow professionally and personally.

How to Apply:

Please submit your resume and a brief cover letter highlighting your relevant experience.