Senior Digital Marketing Specialist

1 week ago

Lahore, Punjab, Pakistan beBeeDigital Full time 6,000,000 - 9,000,000
Job Overview

We are seeking an accomplished and results-driven Digital Marketing Strategist to lead and execute our digital marketing campaigns with a focus on driving tangible outcomes and maximizing ROI.

The ideal candidate is a forward-thinking professional with a proven track record in planning, implementing, and optimizing digital marketing campaigns across various channels.

Key Responsibilities:
  • Campaign Development: Develop and execute comprehensive digital marketing strategies to achieve business objectives, including customer acquisition, lead generation, and revenue growth.
  • Campaign Execution: Manage end-to-end execution of digital marketing campaigns, including campaign setup, ad copy creation, creative development, budget allocation, and performance tracking.
  • Paid Advertising: Oversee paid search (SEM), paid social (Facebook, Instagram, LinkedIn, etc.), display advertising, and other relevant channels.
  • Analytics and Reporting: Utilize analytics tools to gather, analyze, and interpret data from various marketing channels. Generate regular performance reports, providing insights and recommendations for optimization.
Requirements:
  • Proven Experience: 2-3 years of experience in digital marketing, with a track record of planning and managing successful campaigns that delivered measurable results.
  • Digital Advertising Expertise: Proficiency in managing paid search, social media advertising, display advertising, and other performance-based digital channels.
  • Data-Driven Mindset: Strong analytical skills and ability to translate data into actionable insights and optimization strategies.

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