Digital Marketing and PR Specialist

2 days ago


Lahore, Punjab, Pakistan beBee Careers Full time

We are seeking a skilled Digital Marketing and PR specialist to lead our marketing efforts. The ideal candidate will have a deep understanding of content creation and be able to develop impactful campaigns that drive brand awareness and generate leads.

Responsibilities
  1. Transform ideas into creative visual graphics
  2. Design and manage Facebook advertising campaigns
  3. Plan and execute integrated marketing strategies that build brand awareness and drive sales, with a focus on return on investment
  4. Develop and implement a content strategy that supports our marketing goals, including email marketing, landing pages, webinars, infographics, and social media
  5. Create effective display advertising campaigns, including banner ads and retargeting
  6. Analyze customer data to identify market trends and opportunities for business growth
  7. Use data analytics to identify emerging opportunities for business growth and improvement
  8. Organize events and product exhibitions to showcase our brand
  9. Measure the effectiveness of our marketing strategies
  10. Develop and implement both B2B and B2C marketing strategies
  11. Develop and manage forecasts to achieve our marketing goals
  12. Stay up-to-date on competitor performance and market dynamics
Job Requirements
  1. An undergraduate degree in marketing or a related field is highly sought after, but not required
  2. Relevant work experience in digital marketing, including PR, Facebook Ads, Google Ads, and SEO
  3. Excellent interpersonal skills and charisma
  4. Strong teamwork and communication skills
  5. Able to network effectively and build relationships

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