
Media Marketing Coordinator
6 days ago
Job Details
Join our team as a Digital Media Growth Manager and contribute to driving business success through digital media. As a key member of our team, you'll be responsible for developing and executing comprehensive digital media strategies, creating high-quality digital content, establishing and maintaining our online presence, and analyzing data to optimize digital marketing campaigns.
Main Responsibilities:
- Develop digital media strategies with business goals aligned with our company's vision.
- Create digital content including websites, blogs, articles, animated explainer videos, etc.
- Establish our online presence and create brand awareness.
- Run day-to-day social media and search engine optimization audits to ensure best practices are being used.
- Maintain SEO regular keyword research and other best practices.
- Create a unique brand identity online.
- Create and monitor Google Ads marketing campaigns and coordinate with the graphics team to create engaging display ads.
- Supervise ROI and KPIs.
- Identify trends and insights and optimize spending and performance based on the insights.
- Plan, execute and measure experiments and conversion tests.
- Collaborate with internal teams to create landing pages and optimize the user experience.
- Identify critical conversion points and drop-off points and optimize user funnels.
Requirements
To succeed in this role, you should possess a strong educational background in marketing or a related field, along with relevant work experience as a Digital Media Specialist. Professional certifications like Digital Marketing Fundamentals and Digital Brand Management would be an advantage. A portfolio mentioning your projects undertaken so far would be preferred. Additionally, you should have effective leadership and time management skills, strong written and verbal communication skills, outstanding analytical skills, attention to detail, and the ability to multitask.
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