Email Campaign Manager

2 days ago


Lahore, Punjab, Pakistan beBee Careers Full time

This role involves managing email marketing campaigns from start to finish.

Key Responsibilities:
  1. Email Campaign Creation: Develop and execute engaging email campaigns that meet marketing objectives
  2. Email Content Development: Create compelling email content, including copy and visuals, that aligns with brand voice and marketing goals
  3. Email List Management: Manage email lists, segmentation, and personalization strategies to target specific audience groups
  4. A/B Testing: Conduct A/B testing to optimize subject lines, content, and calls-to-action
  5. Email Performance Analysis: Analyze and report on email performance metrics (e.g., open rates, click-through rates, conversions)
  6. Compliance: Evaluate and ensure compliance with industry standards, including CAN-SPAM and GDPR
  7. Cross-Functional Collaboration: Collaborate with cross-functional teams to ensure cohesive messaging across all channels
  8. Data Integrity: Maintain data integrity and assist with data mining
  9. Email Subscribers: Optimize email subscribers lists for multiple projects
  10. Email Workflows: Implement and manage automated email workflows, such as abandoned leads, and promotional/informational emails


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