Email Campaign Manager

18 hours ago


Lahore, Punjab, Pakistan beBee Careers Full time
About the Role

We are looking for an Email Campaign Manager to oversee the execution of email marketing campaigns. The successful candidate will possess hands-on experience with Salesforce and marketing automation tools.

Key Responsibilities:
  • Create and manage customer profiles for new users or clients.
  • Process and upload campaign data on a monthly basis.
  • Leverage Salesforce to launch and manage monthly marketing campaigns.
  • Analyze and optimize campaign performance through A/B testing.
  • Closely monitor email campaigns for delivery and performance issues.
  • Evaluate email performance metrics, including delivery rates, engagement, and lead generation.
  • Maintain accurate records of customer preferences and unsubscribe requests.
  • Ensure seamless email delivery and forwarding for nurturing purposes.
  • Flag and escalate positive responses to the sales team for follow-up.
  • Document campaign activities and updates in project management tools.


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