Senior Amazon Performance Specialist

1 week ago

Lahore, Punjab, Pakistan beBee Careers Full time
About the Role

We're seeking a seasoned Amazon expert to spearhead sales growth, optimise listings, and drive conversions for our brands. This is an ideal opportunity for a strategic thinker with in-depth knowledge of Amazon's advertising ecosystem.

Key Responsibilities:
  1. Strategic Sales Growth:
  • Design and implement advanced strategies to boost sales, improve profitability, and expand brand presence on Amazon.
  • Coordinate and execute impactful new product launches, leveraging data and consumer insights to capture market share.
Advanced Amazon PPC Campaign Management:
  • Take ownership of Amazon PPC campaigns, using Sponsored Products, Sponsored Brands, and Sponsored Display ads to drive traffic and conversions.
  • Collaborate with other Amazon teams and leadership to develop cutting-edge advertising strategies, continuously optimising for TACoS, ROAS, and profit efficiency.
  • Identify and seize opportunities for growth via innovative and creative strategies, tailored specifically to each brand.
Data-Driven Insights:
  • Analyse performance data from Amazon and other sources to uncover trends and actionable insights.
  • Monitor KPIs like CTR, CVR, ACoS, TACoS, and conversion rates to refine and optimise strategies.
  • Translate data into clear, actionable recommendations to maximise sales and profit impact.
Listing Optimisation & Conversion Excellence:
  • Oversee end-to-end listing optimisation, including keyword research, titles, bullet points, imagery, and A+ Content.
  • Proactively monitor ASIN performance metrics, rankings, and customer reviews to maintain high-quality standards.
  • Continuously improve listings to enhance visibility and conversion rates.
Inventory and Product Development:
  • Work with leadership and the Supply Chain team to forecast demand and ensure optimal stock levels across multiple marketplaces.
  • Identify and capitalise on emerging product trends, playing a role in the whole process alongside the team from product ideation to successful Amazon launch.

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