Strategic Market Intelligence Professional

3 days ago


Lahore, Punjab, Pakistan Dandot Cement Co. Ltd Full time
Job Role

As a Market Researcher at Dandot Cement Co. Ltd, you will play a critical role in driving business growth through insightful market analysis and strategic recommendations.

Key responsibilities include conducting market surveys, analyzing complex data, identifying new market opportunities, and engaging stakeholders through regular updates and progress reports.

Responsibilities:
  • Market Research
    • Conduct comprehensive market research to understand customer preferences, industry trends, and competitor activities.
    • Develop and implement survey methodologies to gather valuable insights.
  • Data Analysis
    • Analyze complex data to provide strategic insights that inform business decisions.
    • Interpret data trends and patterns to identify opportunities and challenges.
  • Stakeholder Engagement
    • Build and maintain relationships with key stakeholders, including distributors, retailers, and end-users.
    • Communicate effectively with stakeholders through regular updates and progress reports.
  • Reporting
    • Present detailed survey reports and recommendations to management for informed decision-making.
    • Collaborate with Sales and Marketing teams to refine product positioning and enhance customer outreach.
Requirements:
  • Bachelor's degree in Business, Marketing, or a related field.
  • Proven experience in market research, preferably in the construction or cement industry.
  • Strong analytical abilities with a knack for interpreting complex data.
  • Excellent communication and interpersonal skills for effective stakeholder engagement.
  • Proficiency in MS Office and survey tools.
  • Willingness to travel to different cities for market evaluations.


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