Strategic Digital Marketing Analyst

1 week ago


Lahore, Punjab, Pakistan HR POD - Hiring Talent Globally Full time
About the Role

As a Strategic Digital Marketing Analyst at HR POD - Hiring Talent Globally, you will be responsible for developing and implementing PPC campaigns across search, display, and programmatic platforms. You will analyze performance data to optimize campaigns and negotiate better terms or commission structures with high-performing affiliates.

Key Responsibilities
  • Maintain strong relationships with affiliate partners to ensure alignment with company goals.
  • Track affiliate performance metrics such as conversion rates, ROI, and sales contributions.
  • Analyze data to optimize campaigns and negotiate better terms or commission structures with high-performing affiliates.
  • Develop digital campaign and web measurement strategies.
  • Create dashboards, data visualizations, and campaign and website performance reports.
Requirements
  • Bachelors or masters degree in marketing.
  • 5+ years of experience in PPC and Affiliate Marketing.
  • Experience with analytical and reporting tools, including Tableau, Google Analytics, and Data Studio.
  • Deep knowledge of digital marketing across social, display, paid and programmatic platforms.
What We Offer
  • A competitive salary of $80,000 per year.
  • A dynamic work environment that encourages collaboration and growth.
  • Ongoing training and professional development opportunities.


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