Digital Branding Specialist

15 hours ago


Lahore, Punjab, Pakistan beBeeDigital Full time $60,000 - $70,000
Dynamic Digital Brand Manager

The role involves driving the company's digital presence across multiple platforms by developing and implementing innovative social media strategies.

Key Responsibilities:

  • Refine social media approaches based on data-driven insights and customer feedback.
  • Design, implement, and optimize comprehensive social media campaigns to enhance engagement and reach.
  • Manage content creation, editing, and curation processes for all platforms, ensuring high-quality and engaging content that aligns with marketing objectives.
  • Develop strategic partnerships with marketing teams to ensure cohesive branding and messaging across all channels.
  • Research industry trends, competitor activities, and audience preferences to inform social media strategy.
  • Analyze performance metrics to identify areas of improvement and optimize campaign performance.

Job Requirements:

  • 2-3 years of experience in a similar role or as a social media manager.
  • Bachelor's degree in marketing, business, communication, or a related field.
  • Proven writing, editing, and communication skills.
  • Proficiency in video editing and graphic design tools like Canva and Adobe.
  • Strong analytical skills for monitoring engagement metrics.
  • Creative problem-solving skills and an ability to think innovatively.
  • Excellent understanding of social media management tools and analytics (Facebook, Twitter, Instagram, LinkedIn, etc.) and their best practices.
  • Proficiency in social media management tools and analytics tools (e.g., Google Analytics).

Benefits:

  • A dynamic and growing work environment.
  • Opportunities for professional growth and development.

Others:

  • Competitive salary and benefits package.


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