Senior Demand Generation Specialist

5 days ago

Lahore, Punjab, Pakistan beBeeMarketing Full time 9,000,000 - 12,000,000

SUNRATE is a global payment and treasury management platform for businesses worldwide. Since its inception in 2016, SUNRATE has been recognised as a leading solution provider and has enabled companies to operate and scale both locally and globally in 190+ countries and regions with its cutting-edge proprietary platform, extensive global network, and robust APIs.

We are looking for an experienced marketer to join our team. This role will be focused on delivering marketing campaigns in Pakistan. Reporting to the Head of MESA and dotted line reporting to the Head of Marketing, you will execute and manage key demand generation campaigns, including acquisition programs and nurturing/lifecycle programs to find and convert qualified leads. You will make sure of excellent implementation of integrated marketing vehicles with compelling storytelling that stands out.

As a highly versatile marketer in both digital and content marketing, you will drive demand generation efforts within Pakistan through multiple online and offline programs to reach MQLs and OPPs targets with a growth mindset always. You will execute integrated marketing programs to build up brand awareness and drive consideration across digital marketing, PR, social media, and events etc. through paid, owned, and earned channels. You will collaborate with regional commercial teams to maximise marketing results and make business-critical impacts.

The ideal candidate will have:

  • 4+ years of marketing experience in a dynamic role.
  • Experience working with Google analytics, Marketing Automation tools, and CRM tools.
  • Excellent written and verbal communication skills in English.
  • An entrepreneurial spirit and a hands-on, figure-it-out attitude.
  • A customer-obsessed and humble approach.
  • A strong project management skillset with the ability to juggle multiple tasks.

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