
Digital Advertising Specialist
6 days ago
Key Responsibilities
We are seeking a highly skilled Digital Advertising Specialist to drive results through Google Ads and Facebook Ads campaigns.
The ideal candidate will have a proven track record of success in call generation campaigns, with a strong understanding of keyword research, audience targeting, and competitor analysis.
- Create and manage high-performing Google Ads and Facebook Ads campaigns with a focus on call generation, lead acquisition, and conversions.
- Conduct in-depth keyword research, audience targeting, and competitor analysis to optimize campaign performance.
- Implement A/B testing strategies and analyze data to continually improve ad performance and ROI.
- Collaborate with the marketing team to align campaigns with broader business objectives and marketing initiatives.
- Monitor ad budgets, pacing, and performance, making data-driven adjustments as needed.
- Stay updated on the latest trends and best practices in digital advertising, incorporating new strategies to stay ahead of the competition.
Requirements
To be successful in this role, you will need:
- Proven experience in planning, executing, and optimizing successful Google Ads and Facebook Ads campaigns, specifically for call generation.
- Strong analytical skills and the ability to interpret data to make informed decisions and drive improvements.
- Knowledge of digital marketing tools and platforms such as Google Ads, Facebook Business Manager, Google Analytics, etc.
- Excellent communication skills and the ability to work collaboratively in a team environment.
- Creative thinking and a results-driven mindset to achieve campaign objectives effectively.
- Attention to detail and a proactive approach to problem-solving.
Benefits
We offer a competitive salary and performance-based bonuses, opportunities for professional growth and development, and access to cutting-edge tools and technologies for campaign management.
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