Digital Media Strategist

2 days ago


Karachi, Sindh, Pakistan Nativ Global Full time

Nativ Global seeks a highly skilled Digital Planner to develop and execute effective digital media plans that align with business objectives.

Key Responsibilities:
  • Develop comprehensive digital media strategies based on client objectives, audience insights, and budget allocations.
  • Collaborate with internal teams to create integrated marketing campaigns across digital channels, including display, social media, search, and video.
  • Analyze data to identify audience behaviors and optimize campaign performance using tools like Google Analytics and Ad Manager.
  • Ensure seamless plan execution and adaptability to changing market conditions.
  • Monitor and report on the performance of digital campaigns, providing actionable insights for future improvements.
Qualifications and Experience:
  • Bachelor's in marketing, Business, or related field; Master's degree preferred.
  • 2-4 years' experience in digital planning or media buying, with a strong understanding of programmatic advertising.
  • Proficient in digital platforms, including Google Ads and Meta Ads Manager, with expertise in campaign optimization.
  • Strong analytical skills and ability to communicate complex data insights effectively.
Seniority Level:

Mid-Senior level

Employment Type:

Full-time

Job Function:

Marketing and Sales

Industries:

Internet Publishing



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