Digital Marketing Strategist
4 weeks ago
At Sagan, we are on a mission to bridge the gap between global talent and US-based businesses. As a Digital Marketing Manager, you will play a crucial role in enhancing our online presence across various digital channels.
Key Responsibilities:
- Develop and implement comprehensive digital marketing plans to boost online engagement and growth.
- Manage social media accounts and oversee online advertising campaigns to expand our brand reach.
- Track and analyze website performance and digital campaign effectiveness to optimize marketing efforts.
- Design and publish engaging content for social media, email marketing, and digital ads to captivate our audience.
- Ensure consistent brand messaging and tone across all digital platforms to maintain our professional image.
- Utilize data and insights to optimize marketing efforts and improve ROI.
- Manage budget allocation for digital campaigns and adjust strategies as needed to meet our business objectives.
- Collaborate with cross-functional teams to integrate marketing strategies and drive business growth.
Requirements:
- Bachelor's degree in Marketing, Business, or a related field.
- Minimum of three years of experience in digital marketing management.
- Proven expertise in social media marketing and digital advertising.
- Strong understanding of SEO, SEM, and digital marketing principles.
- Experience with digital marketing platforms such as Google Ads, Facebook Ads, and Google Analytics.
- Proficiency with digital marketing tools and software (e.g., HubSpot, SEMrush).
- Basic skills in content creation and design tools (e.g., Canva, Adobe Creative Suite).
- Excellent creative, analytical, and strategic thinking abilities.
- Strong communication and organizational skills.
Nice-to-Haves:
- A creative portfolio showcasing past work and successful campaigns.
- Experience in a specific industry, if applicable.
- Knowledge of emerging digital marketing trends and technologies.
- Advanced certifications (e.g., Google Ads, HubSpot) are a plus.
About Sagan:
Sagan is an exclusive membership community for top executives, founders, and CEOs seeking to hire and maximize the impact of international talent. We offer a world of career possibilities for candidates from vibrant regions worldwide.
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