Digital Marketing Strategist

3 weeks ago


Lahore, Punjab, Pakistan Gigalabs (Pvt) Ltd. Full time

Job Brief

At Gigalabs (Pvt) Ltd., we are seeking a highly skilled Digital Marketing Strategist to join our team. The ideal candidate will have a strong background in developing comprehensive email marketing strategies aligned with overall marketing objectives.

Key Responsibilities:

  • Developing and implementing email marketing campaigns that resonate with the target audience and drive engagement.
  • Designing and creating effective email campaigns using email marketing tools.
  • Crafting compelling and visually appealing content for lead generation and promotional emails.
  • Implementing audience segmentation strategies to deliver targeted and personalized content.
  • Ensuring emails are sent to the right audience segments based on demographics and behavior.
  • Implementing marketing automation workflows for lead nurturing and customer engagement.
  • Setting up automated responses and triggered emails based on user actions.
  • Monitoring and analyzing key performance indicators (KPIs) for email campaigns.
  • Reporting on the effectiveness of campaigns and recommending improvements.

Requirements:

  • 2-3 Years of Experience in B2B Industry Experience.
  • Bachelor's degree in Marketing, Business, Communications, or a related field.
  • Proficiency in using email marketing platforms (e.g., Mailchimp, HubSpot, SendGrid, Lemlist, Buffer, Jasper.ai).
  • Excellent written and verbal communication skills.

We are looking for a highly skilled and experienced Digital Marketing Strategist to join our team at Gigalabs (Pvt) Ltd. If you have a strong background in email marketing and a passion for developing effective marketing strategies, we encourage you to apply for this exciting opportunity.



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