Data-Driven Growth Specialist

4 days ago


Rawalpindi Cantonment, Pakistan beBee Careers Full time

Customer Acquisition Specialist

The role of the Customer Acquisition Specialist is to support the customer acquisition strategy by analyzing data, optimizing campaigns, and providing actionable insights.

  • Analyze and report on campaign performance across digital platforms to identify areas for improvement and growth opportunities.
  • Utilize data-driven insights to optimize customer acquisition strategies, ensuring enhanced customer conversion rates.
  • Collaborate with creative, content, and technical teams to align marketing assets with overall acquisition objectives and strategies.
  • Conduct market and competitor research to uncover new customer acquisition opportunities and provide recommendations.
  • Monitor and track performance, making recommendations for adjustments to maximize ROI and campaign efficiency.
  • Create and present regular performance reports to stakeholders, highlighting key trends and actionable insights for strategy refinement.

Key Qualifications

  • Bachelor's degree in Marketing, Business, Data Science, or a related field.
  • 3-4 years of experience in a data-driven marketing or acquisition-focused role, ideally within the fintech or digital sector. Proven success in analyzing and optimizing digital campaigns.
  • Expertise in tools like Google Analytics, Google Ads, Excel, and other similar marketing platforms for performance tracking and reporting.
  • A strong ability to interpret complex data sets and derive actionable insights for optimizing acquisition strategies.
  • Excellent verbal and written communication skills for presenting data and insights to diverse stakeholders.
  • A proactive problem-solving mindset to identify inefficiencies and recommend improvements in campaigns.
  • A high level of accuracy and attention to detail when preparing performance reports and analyzing data.
  • Ability to thrive in a fast-paced environment and adapt to changing priorities in a dynamic marketing landscape.


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