
Digital Campaign Specialist
2 days ago
Job Title: Email Marketing Specialist
About the Role:
We are seeking a highly skilled Email Marketing Specialist to join our team. As an Email Marketing Specialist, you will be responsible for developing and executing email marketing campaigns that drive results.
Main Responsibilities:
- Develop and execute email marketing campaigns across different customer journeys.
- Optimize email sequences using A/B testing, personalization, and automation workflows.
- Leverage CRM tools for list segmentation and performance tracking.
- Write compelling email copy with clear CTAs.
- Monitor and analyze key email marketing KPIs and optimize performance.
- Ensure compliance with email deliverability best practices.
Requirements:
- Experience with email marketing platforms.
- Strong knowledge of email automation, segmentation, and analytics.
- Ability to write engaging email copy.
- Familiarity with A/B testing and performance optimization strategies.
- Understanding of email deliverability and compliance regulations.
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