Senior Ecommerce Marketing Strategist

1 day ago

Lahore, Punjab, Pakistan beBeeMarketing Full time

The Senior Ecommerce Marketing Strategist will be responsible for developing and executing a comprehensive ecommerce marketing strategy to drive traffic, sales, and revenue growth. They will also oversee website performance and user experience to maximize conversion rates and revenue per visitor.

Digital Marketing Strategy

We are seeking an experienced Senior Ecommerce Marketing Strategist to lead our ecommerce marketing efforts and develop a digital marketing strategy that drives traffic, sales, and revenue growth.

Job Specification
  • Bachelor's degree in marketing, business, or a related field.
  • At least 5 years of experience in ecommerce marketing with a focus on strategic planning.
  • Strong understanding of ecommerce platforms and technologies such as Magento, Shopify, or WooCommerce.
  • Experience leading and mentoring a team of digital marketers.
  • Excellent Communication, Interpersonal, and Leadership Skills.
  • Strong Analytical and Problem-Solving Skills with Ability to Use Data to Inform Decisions.
  • Proficiency in Digital Marketing Tools and Platforms Including Google Analytics, AdWords, Social Media Advertising, Email Marketing, and Content Management Systems.

Key Responsibilities Include:

  • Developing and implementing a strategic digital marketing plan to drive traffic, sales, and revenue growth through multiple channels including SEO, SEM, PPC, social media, email marketing, and content marketing.
  • Oversight of Website Performance and User Experience to Maximize Conversion Rates and Revenue per Visitor.
  • Collaboration with Cross-Functional Teams Including Sales, Product Development, Customer Service, and Operations to Align Digital Marketing Efforts with Business Objectives.
  • Leadership of the eCommerce Marketing Team Providing Guidance, Support, and Mentorship to Achieve Goals.
  • Analyzing Data and Providing Insights to Continuously Improve the Effectiveness of Digital Marketing Initiatives.

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