Product Marketing Associate

5 days ago

Lahore, Punjab, Pakistan beBeeMarketing Full time 800,000 - 1,200,000
">Product Marketing Associate">

We are seeking a talented product marketing professional to join our marketing team. This role will play a pivotal part in driving brand awareness, market research, and lead generation for various industries.

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In this role, you will support the development and execution of the marketing roadmap, aligned with overall business goals. You will assist in creating positioning and messaging based on customer profiles, buyer personas, and market needs. Additionally, you will conduct market and competitor research to help refine go-to-market (GTM) strategies.

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You will also help execute multi-channel campaigns including email, content, SEO, social media, and paid ads. Furthermore, you will collaborate with product, sales, and subject matter experts to develop marketing assets like blogs, case studies, videos, landing pages, and presentations.

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  • ">
  • Support the development and execution of the marketing roadmap, aligned with overall business goals.">
  • Assist in creating positioning and messaging based on customer profiles, buyer personas, and market needs.">
  • Conduct market and competitor research to help refine go-to-market (GTM) strategies.">
  • Help execute multi-channel campaigns including email, content, SEO, social media, and paid ads.">
  • Collaborate with product, sales, and subject matter experts to develop marketing assets like blogs, case studies, videos, landing pages, and presentations.">
">

To be successful in this role, you must have a bachelor's degree in Marketing, Business Administration, Communications, or a related field. Alternatively, an MBA with 1-2 years of experience or a bachelor's degree with 3+ years of experience is also acceptable. You should have a basic understanding of marketing funnels, CRM systems, and MQLs. A strong understanding of digital marketing, demand gen, and content strategy is also required. A creative thinker with a learning mindset and attention to detail is essential for this role.

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We offer competitive benefits, including global exposure, annual bonus, health insurance, learning opportunities, work-life balance, and an inclusive environment. We celebrate diversity and are committed to creating an inclusive environment for all employees.

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If you are passionate about innovation and have a passion for marketing, we encourage you to apply for this exciting opportunity.

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