Digital Media Manager
6 days ago
This Digital Media Manager position is responsible for creating and executing comprehensive digital marketing strategies to drive revenue growth. The successful candidate will have a strong understanding of digital media channels and the ability to create engaging content that resonates with our target audience.
About the Role
We are seeking a highly skilled Digital Media Manager to join our team. In this role, you will work closely with cross-functional teams to develop and implement digital marketing strategies that align with our business goals. Your primary responsibilities will include:
- Developing Digital Media Strategies: You will be responsible for developing and implementing digital media strategies that drive revenue growth and enhance our online presence.
- Creating Engaging Content: You will create high-quality digital content, including websites, blogs, articles, and animated explainer videos, to engage our target audience and promote our brand.
- Establishing Online Presence: You will work to establish our online presence through social media and search engine optimization (SEO) audits to ensure best practices are being used.
- Maintaining SEO Best Practices: You will maintain regular keyword research and other best practices to optimize our online presence.
- Creating Brand Identity: You will create a unique brand identity online that reflects our values and mission.
- Managing Google Ads Campaigns: You will create and monitor Google Ads marketing campaigns and coordinate with the graphics team to create engaging display ads.
- Supervising ROI and KPIs: You will supervise return on investment (ROI) and key performance indicators (KPIs) to ensure our digital marketing efforts are meeting their intended goals.
- Identifying Trends and Insights: You will identify trends and insights to optimize spending and performance based on those insights.
- Planning and Executing Experiments: You will plan, execute, and measure experiments and conversion tests to improve our digital marketing efforts.
- Collaborating with Internal Teams: You will collaborate with internal teams to create landing pages and optimize the user experience.
Requirements
To be successful in this role, you will need:
- A Bachelor's degree in Marketing or a related field.
- Proven work experience as a Digital Media Specialist.
- Professional certifications like Digital Marketing Fundamentals and Digital Brand Management will be an advantage.
- A portfolio mentioning the projects undertaken so far would be preferred.
- Effective leadership and time management skills.
- Strong written and verbal communication skills.
- Outstanding analytical skills.
- Attention to detail.
- Ability to multitask.
The ideal candidate will have a strong passion for digital marketing and a proven track record of success in driving revenue growth through digital media.
Qualifications
To excel in this role, you will need:
- Fluency in Microsoft Office Suite.
- Experience with SEO and SEM.
- Strong written, verbal, and collaboration skills.
We offer a competitive salary and benefits package to attract and retain top talent in the industry. If you are a motivated and results-driven professional looking to take your career to the next level, we encourage you to apply.
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